Asking people you respect for referrals is an excellent way to get leads.
There are several sources of referrals:
- Internal
- Current employees
- Investors and board members
- External
- Friends
- Casual acquaintances
- You would be surprised how helpful loose connections can be. The reason for this is simple. When you're marketing a desirable role, it actually enhances the referrer's reputation in the eyes of the person they share the opportunity with.
When requesting a referral, make it effortless for the referrer by providing a short blurb, voice memo, or job description they can simply forward.
